Hey all, I don't want to nix this idea or dissuade anyone from donating to charity, but I also want to avoid us coming off to the public as opportunistic at the expense of a natural disaster. I'm concerned that if we do this, it might come off as patronizing. Kind of a "we helped you, now you help us" message. Maybe it's just me, but I think we need to tread carefully.
I gotta admit, upon reflection, this is the thin line we're treading. On the one hand, it's helping those in need: I get that. On the other, we'd appear to be using an existing situation to further our cause (which is, honestly, the truth of it).
Addressing this coldly, if you want to make this work, then you form up the donation mechanic, complete with a donation portal, get it rolling. Advertise the donations by word of mouth (specific FB groups and forums vs public press releases).
Let OTHERS see the effort and report on it if they want, we can't prevent that. In no way should our statement on the donation effort be tied to our attempt to resurrect COH, but rather to just reach out and help - like we always do.
Let our actions speak for themselves, vs our speaking about our actions. Make sense?