First of all, re the Wikipedia edit, the Adult Swim bumps, the CNN iReports, the banners, the everything... Absofreakinghugely AWESOME. Thank you SO MUCH for all y'all doing what y'all have done! I just don't feel like I've been able to do that much to help, so this inspires me to work extra hard at trying to whip folks up at the Unity Rally.
As for "what good will this do"... As I understand it, folks from Paragon Studios are working hard to pursue options to get investors and NCSoft to support them setting up shop to continue the game under their management. Player efforts like this go a long way toward helping those investors come to the table, as I understand it.
Over and above that, TonyV has been reaching out to see if we can have an option to purchase the IP & related licenses, etc., which would lead to crowdfunding efforts to hit the number quoted. Efforts like these keep the momentum for that possible future.
Right now though, there's just not much nailed down regarding what those two above options might be entailing, details about how we can make them happen, and so on. There's also other potential buyers, etc., who could get wind of this level of dedication and make their own determinations as to what it would cost for them to pick up the game, and the resulting benefits...
Long story short (cause I've got to go) ... EVERY POSITIVE EFFORT HELPS. Every single one. In this "black box" phase of negotiating possible timelines, it's the continual Random Acts of Solidarity that make the biggest difference.